How it works
Scout blog posts about How it works.
- Companies House Number Data Matching: The Best Key for UK B2B DataExplained
The company registration number is unique, permanent and free to look up. Here is why it should anchor your UK B2B data, and how to match records to it.
6 min read - Website Visitor Identification WordPress Setup: A Practical GuidePlaybook
You don't need a plugin to identify companies visiting a WordPress site. Add the script with a header plugin or Google Tag Manager, respect consent, then verify it.
6 min read - IP Address to Company: How a Lookup Works (Worked Example)Explained
A worked example that takes one IP address through the RIPE Database to a UK organisation name, and explains why the most specific record wins.
5 min read